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You are here: Home / Archives for Fashion

2012 MET Gala: Sports Edition

May 8, 2012 by S. Renee 1 Comment
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Last night, the 2012 Costume Institute Gala at the Metropolitan Museum of Art’s Schiaparelli and Prada: Impossible Conversations exhibition took place.   Compared to last year, the event was thin on some of our favorites from the sports world, but the few in attendance didn’t disappoint.  Let’s see who made the cut!     It’s virtually [...]

Filed Under: Fashion, Pro Sports Tagged With: Beyonce, Carmelo Anthony, Gisele Bündchen, Givenchy, Lala, Met Gala, New England Patriots, New York Jets, Rooney Mara, Tim Tebow, Tom Brady, Zac Posen

Shaquille O’Neal: Inside his closet x Dove Men + Care campaign

March 13, 2012 by S. Renee 1 Comment
Photo via Esquire Magazine

More than ever, athletes have a renewed focus on the image they portray to the public.  With the help of professional stylists, or girlfriends, athletes have cleaned up their looks and traded in baggy jeans for tailored duds and man purses.  Sh

Filed Under: Advertising, College Basketball, College Sports, Fashion, NBA, Pro Sports, Sports Marketing Tagged With: Dove Men + Care Campaign, Esquire Magazine, Fashion, Hoopz, Men's Style, Shaquille O'Neal, Steve Nash, Tom Izzo

The 10 Best-Selling NFL Jerseys

January 5, 2012 by S. Renee Leave a Comment
Photo via Mike Roemer/AP Photo

In terms of NFL jersey sales, 2011 was the year of the quarterback.  But then again, that appears to be the ongoing trend.  The NFL released a list of the top 10 selling jerseys from its online store from April 1 through December 31, and it con

Filed Under: College Football, College Sports, Fashion, NFL, Pro Sports, Sports Marketing Tagged With: Aaron Rodgers, Dallas Cowboys, Eli Manning, Green Bay Packers, Miles Austin, New York Giants, NFL, Nike and NFL uniforms, Tim Tebow, Top selling NFL jerseys

Nike x Amar’e Stoudemire x French Montana = Fire!

December 21, 2011 by S. Renee Leave a Comment
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Does Nike ever make a bad spot?  Ever?  Damn.  Typically when I post ads, I include some type of insightful commentary summarizing the concept.  But the latest and final spot for Nike’s Always On campaign, featuring Amar’e Stoudemire rocking

Filed Under: Advertising, Fashion, Featured, Media, NBA, Pro Sports, Sponsorship, Sports Marketing Tagged With: Amare Stoudemire, Carmelo Anthony, French Montana, New York City, New York Knick, Nike, STAT, Tyson Chandler

Olympian Johnny Weir’s MAC Holiday Collection Hits Stores Today!

October 27, 2011 by S. Renee Leave a Comment
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This post is kind of a joke and 100% gratuitous.  Here’s why. On numerous occasions my aunt has (jokingly?) told me she’d start reading my blog when I began covering figure skating.  Well, let’s just say this

Filed Under: Fashion, Featured, Sponsorship, Sports Marketing Tagged With: Figure skating, Glitter and Ice, Holiday Collection, Ice skating, Johnny Weir, MAC Cosmetics, Olympic Games

LeBron James x Nike Sportswear

October 6, 2011 by S. Renee Leave a Comment
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Athletes turned fashion collaborators have replaced athletes turned rappers. Now, more than ever, athletes are all about looking fly and fresh to death away from the court. And luckily for them, they’ve learned how to parlay that new passion into

Filed Under: Fashion, Featured, NBA, Pro Sports, Sponsorship, Sports Marketing Tagged With: Air Force 1 (shoe), Amare Stoudemire, Carmelo Anthony, Design, Fashion, King James, Lebron James, LeBron James Nike Sportswear Holiday Collection, Long Live the King, NBA, Nike, NSW Made in Italy, Rachel Roy, Tom Brady

The World’s 40 Most Valuable Sports Brands via Forbes

October 4, 2011 by S. Renee 1 Comment
Photo via apparelday.com

Forbes Magazine recently released a list compiling the 40 Most Valuable Sports Brands in the world.  The list values the top 10 brands among four distinct categories:  business, events, athletes, and teams.  Here are some key takeaways and int

Filed Under: Action Sports, Advertising, Fashion, Featured, Golf, Media, NBA, NFL, Pro Sports, Soccer, Sponsorship, Sports Marketing, Tennis, Tennis, Women's Sports Tagged With: EA Sports, ESPN, Forbes, Kobe Bryant, Lebron James, Most Valuable Athletes, Most Valuable Sports Brands, Most Valuable Sports Business, Most Valuable Teams, New England Patriots, Nike, NY Mets, NY Yankees, Roger Federer, Sky Sports, Tiger Woods, UEFA Champion League

Amar’e Stoudemire + Tom Brady Debut New Fashion Callabos

September 15, 2011 by S. Renee Leave a Comment
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Since arriving in New York City, Amar’e Stoudemire has immediately made his presence felt.  He’s easily adapted to the high profile lifestyle that many newcomers typically shy away from.  Not only has he become a favorite among fickle New York

Filed Under: Advertising, Fashion, Media, NBA, NFL, Pro Sports, Sponsorship, Sports Marketing Tagged With: Amare Stoudemire, Anna Wintour, Fashion, Fashion's Night Out, Los Angeles, NBA, New York City, NFL, Rachel Roy, Tom Brady, Uggs

U of Maryland make millions’ eyes bleed with new Under Armour unis!

September 6, 2011 by S. Renee Leave a Comment
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Whoa! I have no words to describe the black and yellow, red and white hideousness that corrupted my eyesight during last night’s Maryland-Miami game.  I mean, that game was damn near unwatchable. Unlike the sick new Oregon Duck uniforms th

Filed Under: College Football, College Sports, Fashion, Featured, Sponsorship, Sports Marketing, Sports Tweet of the Day Tagged With: Baltimore Ravens, Brandon Jennings, College Football, Maryland, Maryland's new uniforms, Oregon Duck, Skip Bayless, Under Armour, University of Miami

Venus & Serena Cover Hamptons Magazine

August 23, 2011 by S. Renee 1 Comment
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Tennis superstars, Venus, 31, and Serena, 29, Williams traded in their one-of-a-kind, attention grabbing tennis getups for designer gowns as they cover the pages of Hamptons magazine.  In the latest issue, the pair was photographed and also shar

Filed Under: Fashion, Featured, Pro Sports, Tennis, Tennis, Women's Sports Tagged With: Hamptons, Home Shopping Network, Serena Williams, Tennis, us open, Venus WIlliams, Williams Sisters
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