Action Sports

The World’s 40 Most Valuable Sports Brands via Forbes

October 4, 2011 by S. Renee 1 Comment

Forbes Magazine recently released a list compiling the 40 Most Valuable Sports Brands in the world. The list values the top 10 brands among four distinct categories: business, events, athletes, and teams. Here are some key takeaways and interesting thoughts: – According to Forbes, Nike is the most valuable sports brand in the world. Not [...]

Filed Under: Action Sports, Advertising, Fashion, Featured, Golf, Media, NBA, NFL, Pro Sports, Soccer, Sponsorship, Sports Marketing, Tennis, Tennis, Women's Sports Tagged With: EA Sports, ESPN, Forbes, Kobe Bryant, Lebron James, Most Valuable Athletes, Most Valuable Sports Brands, Most Valuable Sports Business, Most Valuable Teams, New England Patriots, Nike, NY Mets, NY Yankees, Roger Federer, Sky Sports, Tiger Woods, UEFA Champion League

Today’s Sports Tweet: Rashard Mendenhall

May 3, 2011 by S. Renee Leave a Comment

As I mentioned yesterday, once President Obama confirmed that Osama bin Laden was dead, many athletes tweeted their reactions to the news. As more information was released on Monday, the trend continued throughout the day. Overall, the twe

Filed Under: Action Sports, Featured, Media, NFL, Sports Marketing, Sports Tweet of the Day Tagged With: NFL, Pittsburgh Steelers, Rashard Mendenhall, Twitter

Is Subway Biting Off More Than They Can Chew?

February 1, 2011 by S. Renee Leave a Comment

It was recently announced that Subway added Olympian speedskater, Apolo Anton Ohno, to their roster of clients which include fellow Olympians Michael Phelps and Nastia Liukin. With the addition of Ohno, Subway has managed to secure the top ath

Filed Under: Action Sports, Advertising, Featured, Media, Pro Sports, Sponsorship, Sports Marketing Tagged With: Ambush Marketing, Apolo Ohno, Michael Phelps, Nike, Olympics, Sports Marketing, Subway

Stevie Williams: Street Skateboarder Turned Mogul

July 7, 2010 by S. Renee Leave a Comment

Last weekend I chilled with Philly’s finest skateboarder, Stevie Williams. Skating since his early teens, Stevie is credited with popularizing skateboarding among black youth. Once Stevie recognized how much of an impact he’s had on the sport, as

Filed Under: Action Sports, Fashion, Featured, Pro Sports, Sports Marketing Tagged With: Action Sports, DGK, Fashion, Skateboarding, Sports Marketing, Stevie Williams