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You are here: Home / Archives for Sports Marketing

San Antonio Spurs? Mobb Deep? Word Up!

May 15, 2012 by S. Renee Leave a Comment
Photo via AP Photo/Ann Heisenfelt

So after the Oklahoma City Thunder beat the brakes off the LA Lakers, this happened:   Yes, you heard right.  Mobb Deep’s “Shook Ones” instrumental was featured in the NBA’s “BIG” campaign for the San Antonio Spurs along with the following text: Need to rush.  Corners are coming.  Screens are being set.  Pass is pinpoint [...]

Filed Under: Advertising, Featured, Media, NBA, Pro Sports, Sports Marketing Tagged With: BIG, Mobb Deep, NBA, NBA Playoffs, San Antonio Spurs, Shook Ones

VIDEO: Josh Hamilton Has Historic Night, Hits 4 HRs

May 9, 2012 by S. Renee Leave a Comment
Photo via David Smith/Reuters

If there was any worry that Josh Hamilton, Texas Rangers, would be off to a slow start after his off season relapse, cast your worries aside.  This season, he’s been one of MLB’s top stories and is having his best season to-date.  He currently

Filed Under: MLB, Pro Sports, Sports Marketing, Sports Tweet of the Day Tagged With: 4 HRs, AL West, Baltimore Orioles, Carlos Delgado, Josh Hamilton, Josh Hamitlon Hits 4 HRs, MLB, MLB MVP, MVP, Texas Rangers

Stoudemire’s bloody act will cost Woodson his job; Tweets apology

May 1, 2012 by S. Renee Leave a Comment
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“You big dummy!” – Fred Sanford That’s what everyone in the world is thinking after Amar’e Stoudemire stupidly punched glass and cut his left hand after last night’s 104-94 loss to the Miami Heat. After the game, Stoudemire refused to speak wit

Filed Under: Featured, NBA, Pro Sports, Sports Marketing, Sports Tweet of the Day Tagged With: Amar'e Stoudemire twitter, Amar'e Tweets, Amare Stoudemire, Glen Grunwald, Knicks, Miami Heat, mike woodson, NBA, NBA Playoffs, New York Knicks, Sports Tweet of the Day, STAT, Stoudemire punches glass, Stoudemire tweets

UPDATE! Artest Tweets Ignorance to Harden Elbow

April 23, 2012 by S. Renee Leave a Comment
Photo via Reuters/Lucy Nicholson

By now, we’ve all seen the video of Ron Artest (his mama named him Artest, I’ma call him Artest) throwing a bow to James Harden’s head, but let’s watch again.   Yep, it’s still very, very, bad.  So bad that Artest even admitted it

Filed Under: Featured, NBA, Pro Sports, Sports Marketing, Sports Tweet of the Day Tagged With: Artest, David Stern, James Harden, Kobe Bryant, LA Lakers, Los Angeles Lakers, Metta World Peace, NBA, NBA Playoffs, Ron Artest, Sports Tweet of the Day, Stern, Tweet of the Day, Twitter

VIDEO: It sucks to be Michael Jordan.

April 17, 2012 by S. Renee Leave a Comment
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Ever wonder what it would be like to share the same name as the GOAT, Michael Jordan, or any other super successful celeb or athlete?  Well, ESPN kind of has an idea of the destiny that may befall such a person, and it ain’t nothing nice. ESP

Filed Under: Advertising, Featured, Media, NBA, Pro Sports, Sports Marketing Tagged With: Basketball, ESPN, ESPN ad, ESPN Commercial, It's Not Crazy, It's Sports, Kevin Durant, Michael Jordan, National Basketball Association, NBA, NBA on ESPN, NBA Playoffs, Oklahoma City Thunder, Sports Marketing

Does Vilma’s twitter spat with SI’s Peter King suggest denial?

April 4, 2012 by S. Renee 4 Comments
Photo via Bruce Kluckhohn/US PRESSWIRE

If you’re keeping track of the New Orleans Saints’ moves since Bountygate, then you’ll know yesterday they signed their third linebacker this offseason: Curtis Lofton, Chris Chamberlain, and David Hawthorne.  The Saints heavying up on LBs largel

Filed Under: NFL, Pro Sports, Sports Marketing, Sports Tweet of the Day Tagged With: Jonathan Vilma, New Orleans Saints, Peter King, Sports Illustrated, Sports Tweet of the Day, Twitter

Rocawear Presents Jay-Z from “Marcy to Barclays” Commercial

April 2, 2012 by S. Renee Leave a Comment
Jay-Z-Rocawear-commercial

Today Rocawear premiered its first ever commercial.  The 30-second spot, promoting Rocawear’s Spring 2012 campaign, is a retrospective of Jay-Z’s much often told rise from Marcy Projects to moguldom, or in this case Brooklyn’s own Barclay’s Cent

Filed Under: Advertising, Media, NBA, Pro Sports, Sports Marketing Tagged With: Barclay, Brooklyn, Jay-Z, Kansas, Kentucky, Marcy Houses, NCAA Tournament, Rocawear

Shaquille O’Neal: Inside his closet x Dove Men + Care campaign

March 13, 2012 by S. Renee 1 Comment
Photo via Esquire Magazine

More than ever, athletes have a renewed focus on the image they portray to the public.  With the help of professional stylists, or girlfriends, athletes have cleaned up their looks and traded in baggy jeans for tailored duds and man purses.  Sh

Filed Under: Advertising, College Basketball, College Sports, Fashion, NBA, Pro Sports, Sports Marketing Tagged With: Dove Men + Care Campaign, Esquire Magazine, Fashion, Hoopz, Men's Style, Shaquille O'Neal, Steve Nash, Tom Izzo

(Video) Lionel Messi’s Five Goals Smash Bayer

March 8, 2012 by S. Renee Leave a Comment
Photo via David Ramos/Getty Images

Lionel Messi is that dude.  He did major work against Bayer Leverkusen in the Champions League round of 16 series.  His five goals, yes FIVE, led Barcelona to a 7-1 win and landed them a spot in the quarterfinals.  Messi’s latest accomplishmen

Filed Under: Featured, Pro Sports, Soccer, Sports Marketing, Sports Tweet of the Day Tagged With: Barca, Barcelona, Lionel Messi, Messi scores 5 goals, Sports Tweet of the Day, Wayne Rooney's Messi Tweet

‘The Wire’ Meets March Madness Brackets

March 6, 2012 by S. Renee Leave a Comment
Photo via David T. Cole/Grantland illustration

If you watched Bill Simmons chat with Barack Obama during his BS Report podcast last week, then you know they touched on all sports everything and the greatest series ever made, The Wire.  When asked, President Obama said Omar Little was the gre

Filed Under: College Basketball, College Sports, Featured, Media Tagged With: Grantland, March Madness, The Wire
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