All Sports Everything: Dishing What's Relevant Across The Board
Dishing What's Relevant Across The Board
So after the Oklahoma City Thunder beat the brakes off the LA Lakers, this happened: Yes, you heard right. Mobb Deep’s “Shook Ones” instrumental was featured in the NBA’s “BIG” campaign for the San Antonio Spurs along with the following text: Need to rush. Corners are coming. Screens are being set. Pass is pinpoint [...]
Ever wonder what it would be like to share the same name as the GOAT, Michael Jordan, or any other super successful celeb or athlete? Well, ESPN kind of has an idea of the destiny that may befall such a person, and it ain’t nothing nice. ESP
Today Rocawear premiered its first ever commercial. The 30-second spot, promoting Rocawear’s Spring 2012 campaign, is a retrospective of Jay-Z’s much often told rise from Marcy Projects to moguldom, or in this case Brooklyn’s own Barclay’s Cent
More than ever, athletes have a renewed focus on the image they portray to the public. With the help of professional stylists, or girlfriends, athletes have cleaned up their looks and traded in baggy jeans for tailored duds and man purses. Sh
The US Men’s National Team pulled off a seemingly impossible feat, yesterday. They beat Italy in Italy, 1-0, for the first time. Ever. It took them 11 attempts and 8o years, but hey who’s counting? Although it was a meaningless internation
Does Nike ever make a bad spot? Ever? Damn. Typically when I post ads, I include some type of insightful commentary summarizing the concept. But the latest and final spot for Nike’s Always On campaign, featuring Amar’e Stoudemire rocking
With the official countdown to the NBA season underway, it appears NBA marketing campaigns are plenty. Over the past week, many ads have hit the small screen. Here’s a (small) roundup of the ones that matter. First up is ESPN. Yesterday, they d
“I thought I told you that we won’t stop. I thought I told you that we won’t stop.” – Diddy That’s the message delivered in Nike Basketball’s 2011 ad campaign, Basketball Never Stops. Even through a league sanctioned lockout, the undying
On the heels of Nike’s #basketballneverstops campaign comes Jordan Brand’s new ad campaign, Love The Game. The two-minute spot aired during Monday Night Football and features Carmelo Anthony, Chris Paul, and Dwyane Wade. It’s hot, check it out.
Forbes Magazine recently released a list compiling the 40 Most Valuable Sports Brands in the world. The list values the top 10 brands among four distinct categories: business, events, athletes, and teams. Here are some key takeaways and int
