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Michael Phelps and Sanya Richards-Ross Land TV Gigs

August 13, 2012 by Shana Renee 3 Comments

Photo via AP

Don’t expect your favorite gold medalist to vanish from the public eye simply because the Olympic Games have concluded.  With the advent of social media, now more than ever, Olympians have an opportunity sustain their Olympic buzz and earn extra dollars away from the track, swimming pool, gymnasium, etc.

They are successfully leveraging social media to build stronger brands, connect with a growing fan base, and prove they have what it takes to drive TV ratings.  Until now, brands have been less bullish about getting in bed with Olympians because of the dreadful four years of dormancy between the Olympic Games.  And it seems more TV executives are taking notice and rewarding them with lucrative deals.

Two Olympians who have impressed and successfully convinced TV networks they’re capable of winning ratings gold are Michael Phelps and Sanya Richards-Ross.  Though Phelps is no stranger to the limelight and has held multiple high profile million-dollar endorsements throughout his career, he’s making first foray into the TV business.  Richards-Ross previously starred in a wedding special on WE tv.

According to GolfChannel.com, the winningest Olympian of all time is the latest athlete to join the Golf Channel’s, The Haney Project.  Starting February 13, you can follow Phelps and Hank Haney, host and professional golf instructor, and see if Phelps has what it takes to conquer the links.  The series will also include cameos from his mom, his friends, and his long time swimming instructor.  Past seasons of The Haney Project have starred Charles Barkley, Ray Romano and Adam Levine.

Meanwhile, according to Deadline, Richards-Ross is the newest female celebrity to join WE tv’s reality TV lineup.  The show, which was shot prior to the Olympics, will give the WE tv audience an exclusive peek into Richards-Ross’ intense training period leading up to the Olympics, as well as the personal life she shares with her husband Aaron Ross, a two-time Super Bowl champion and Jacksonville Jaguar cornerback.

WE tv has not announced a premiere date for the new show.

In other related news, America’s newest sweetheart, Gabby Douglas, is confirmed to join Oprah Winfrey as a guest on Oprah’s Next Chapter.  The interview will air August 26.  And Phelps’ friendly rival and former teammate, Ryan Lochte, has admitted to considering stints on Dancing with the Stars and The Bachelor, however nothing has been confirmed.

While it should be easy for athletes to transfer gold medals into dollars, it’s not, especially for female athletes. Traditionally, the opportunities afforded female athletes pale in comparison to their male counterparts, and the pickings are even slimmer for niche competitors.  Yet, with The Haney Project six months away and the premiere of Richards-Ross’ show unknown, I wonder if the American audience will still care about either of these athletes when their shows eventually hit the air.

What do you think?  Are you looking forward to watching any of these gold medalists on TV?

-@sdotrenee

 

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Filed Under: Featured, Gymnastics, Media, Olympics, Pro Sports, Sponsorship, Sports Marketing, Track & Field, Track & Field, Women's Sports Tagged With: Dancing with the Stars, Gabby Douglas, Golf, Golf Channel, Michael Phelps, Olympics, Oprah Winfrey, Oprah's Next Chapter, Ryan Lochte, Sanya Richards-Ross, Sports Marketing, swimming, The Bachelor, The Haney Project, Track and field, WE tv

Team USA annihilated the competition and broke all types of records yesterday

August 3, 2012 by Shana Renee Leave a Comment

Team USA did it on ‘em in London Town, yesterday.  From basketball to judo, we were at our best and rewrote history.  Here’s a rundown of yesterday’s most talked about moments.

USA BASKETBALL

Team USA obliterated Nigeria 156-73.   Such a lopsided victory comes with many new records:

  • The set the record for  the largest margin of victory (83 points) by Team USA in Olympics men’s basketball history
  • 156 points is an all-time Olympic record.  The previous high, 133 points, was also held by Team USA and set in 1996 against China.
  • The team also set an Olympic record for the most three pointers.  They hit 29 in 46 attempts. That’s a field goal percentage of 71%.
  • Carmelo Anthony, New York Knicks. scored 37 points in just 14 minutes.  He hit 10 of 12 3-pointers, also a new US Olympic record.  Anthony’s record-setting performance replaces the accomplishments of another former Knicks player, Stephon Marbury.  In 2004, he hit six 3-pointers and scored 31 points.

So far, Melo’s been the standout player among his US compadres, leading the team in averaging 20.7 ppg.  Despite shouldering most of the Lin blame, he appears unfazed and is letting his game do all the talking.  Although the opponents are far inferior, Melo is still seizing the moment to remind all of his critics what he’s capable of.  Hopefully all of the whining Knicks fans who have threatened to defect to BK will recognize the Knicks is, and will always be (at least until 2015) Melo’s team and finally STFU.  I’m happy to see Melo out there cooking.  I hope he continues to do his thing, and most importantly, brings some of that heat back with him for the 2012 – 2013 season.

 

USA SWIMMING

Michael Phelps got off to a slow start, but finally won his first gold medal of the 2012 Games. He out swam his competitors in the 200m Individual Medley, making him the first man to 3-peat in the same individual swimming event.  This latest medal brings his total to 20 and includes 16 golds.  And, he can extend this lead today when he swims the 100m Butterfly, his last individual Olympic race of London, and possibly his career.

Also, Rebecca Soni set an Olympic record of 2:20:00 in the 200m Breastroke, again. She broke it in the final, earning her second gold medal. The new time to beat is 2:19:59.

 

USA JUDO

After overcoming years of sexual abuse, Kayla Harrison was able to put that behind her and train for the Olympics.  Her hard work paid off because yesterday she became the first US woman to win gold in judo at the Olympics. Her story is pretty amazing and the epitome of a true champion.  Watch.

 

USA GYMNASTICS

And last, but most definitely not least, is the record-setting accomplishment of Golden Gabby Douglas.  This young lady’s historic moment, becoming the first African American woman to win a gold medal to become the all-around champion, moved me to tears.  It goes without saying that she’s an inspiration to millions of little girls everywhere, but I’m not too ashamed to admit her fearlessness and faith is also an inspiration to me, a grown ass woman.  Michael Jordan who? I want to be like Gabby.

Immediately following Gabby’s event, an emotional Dominique Dawes joined the FoxSports.com team to discuss what Gabby’s historic moment meant to her. Warning:  Get your tissues ready.

 

After yesterday’s banner day, the USA officially surpassed China in the medal count.  We have 37 compared to their 34.  We’re currently tied with 18 gold medals, but there’s no question we’re moments away from rightfully reclaiming that number one spot too, especially with my favorite event, Track & Field, starting today. Here’s a complete TV schedule of the T&F events.

Congrats to TEAM USA!

-@sdotrenee

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Filed Under: Featured, Gymnastics, NBA, Olympics, Pro Sports, Women's Sports Tagged With: Basketball, breaking records, Carmelo Anthony, Gabby Douglas, gold medals, gymastics, judo, Kayla Harrison, Michael Phelps, New York Knicks, Olympic, Olympic Games, Rebecca Soni, swimming, Team USA, United States, world records

#ThrowbackThursday: Magnificent Seven Take Gold in ’96 Olympics

August 2, 2012 by Shana Renee 2 Comments

Photo via AP

So far, the USA Women’s Gymnastics team has emerged as the Golden Girls of the 2012 Olympics.  Gabby Douglas, Jordyn Wieber, Aly Raisman, McKayla Maroney, and Kyla Ross, or the  “Fab Five” as they’re affectionately called, excelled in the team all-around competition and put a handsome beating on runner-ups Russia and Romania.  The manner in which they claimed gold is reminiscent of another exceptional women’s gymnastics team, the Magnificent Seven of 1996.  Shannon Miller, Kerri Strug, Dominique Moceanu, Dominique Dawes, Amy Chow, Amanda Borden, and Jaycie Phelps were the first to accomplish this feat, and on American soil no less.

For this week’s #ThrowbackThursday post, let’s watch some aged footage from the Atlanta Games and relive those unforgettable moments.

Sixteen years later and the awesomeness of that moment hasn’t dimmed a bit.

Though, many of the Magnificent Seven have faded from the spotlight, which is common for most Olympians. However, Dominique Dawes’ star power is still bright as ever.  She’s parlayed her Olympic experience into an impressive resume including 2012 Olympic Games U.S. Delegate, co-chairwoman on the President’s Council on Fitness, Sports and Nutrition, and FOXSports.com Olympics analyst.

Recently, Dawes was interviewed by CNN and asked to comment on the belief that the Fab Five is better than the Magnificent Seven.  Take a look.

 

Dawes was as diplomatic and tactful as ever. Unlike the 2012 US Men’s basketball team who have repeatedly walked into the landmines set for them, she crafted the perfect response that not only gave the Fab Five their much deserved props, but also didn’t diminish the accomplishments of her ’96 team.  Sure it’s common practice and fun to debate one’s place in history, but it’s also another sad attempt by the media to troll for controversy where there is none.  At the end of the day, both teams accomplished their goal of winning gold for their country.  There is absolutely nothing anyone can do to discredit that (unless of course your China, because well…everything they do is suspect.) But barring you’re not involved in any regrettable scandals and you’ve earned gold fair and square, rightfully claim your spot at the top among the other greats and bask in glory together.

-@sdotrenee

Videos via CNN and Daphnouune1696
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Filed Under: Featured, Gymnastics, Olympics, Pro Sports, Throwback Thursday, Women's Sports Tagged With: #ThrowbackThursday, Atlanta Games, Dominique Dawes, Fab Five, Gabby Douglas, gold medals, gymnastics, London Games, Magnificent Seven, Olympics, United States




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