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Random Thoughts on NBA All-Star Weekend 2013

February 18, 2013 by Shana Renee Leave a Comment

 

Chris Paul_NBA All-Star Game 2013No question, the NBA has the best all-star experience of all the professional sports leagues. However, being the best doesn’t mean it’s flawless. Here are some random thoughts on NBA All-Star Weekend.

- If you didn’t know Kyrie Irving had skills before this weekend, now you know. Every event Irving participated in, BBVA Rising Stars Challenge, Three-Point Contest, and the All-Star Game, he put on a show and proved he deserves to share the spotlight with the big boys. Irving’s quickness, ball handling skills, courtvision, and scoring ability rivals any top point guard in the league right now. And with Derrick Rose and Rajon Rondo sidelined, you can argue that he and Chris Paul are neck and neck. Watching them go one-on-one was the second best matchup of the night. The first? Kobe vs Lebron, as billed.

- Ahhh man. If you missed the Chris Webber interview with Bill Russell, be sure to watch it tonight on NBATV at 9PM/ET. Bill Russell truly is a national treasure and as someone who wasn’t around when he played, I appreciate the NBA taking time away from the current players to teach us about a legend like Russell. During his interview, I hung on to every word as if I was listening to my grandfather tell a story. Overall, the NBA does a fantastic job of keeping the legacy of the legends of yesterday alive. In addition to Bill Russell, it was awesome to see Karl Malone, Hakeem Olajuwon, Clyde Drexler, and so many other greats showing love and being shown love.

- Chris Bosh will go down in history for chucking up airballs, getting nutmegged on defense by Chris Paul and Tony Parker, and getting pulled to start the second half. Hands down, THE worst All-Star Game performance in the history of the sport.

- With all of the coverage about athlete’s owing back child support to their five baby mamas, it was wonderful to see so many players involve their children in the weekend. But of all the kids on the scene, Lil’ CP3 had the best weekend ever. His daddy, Chris Paul, was a team captain and busy throughout the weekend, but Lil CP3 didn’t miss a beat. He was right by his dad’s side every step of the way. Loved seeing that. There was also a fun photo op between Lil’ CP3 and one of Kobe’s mini-mes.

- I’m glad Michael Jordan only turns 50 once because I wouldn’t be able to survive another weekend of Jordan adulation. Recognition of MJ’s birthday is definitely deserved, but the heavy-handed media coverage for an accomplishment as ordinary as turning 50 was overkill. Let’s wish him a happy birthday, do a retrospective piece, and keep it moving. I must admit though, as over it as I was, the AARP stunt did cause me to chuckle a little bit.

- I hope Nick Cannon’s terrible attempt at hosting NBA All-Star events guarantees we never have to see him in this capacity again. And while I’m at it, I hope he takes his Real Husbands of Hollywood co-star, Kevin Hart, with him. Call me crazy, but Hart’s act of being the punchline of his own jokes is kind of tired, especially when he’s laughing harder than anyone else. After two undeserving Celebrity Game MVP wins, let’s retire his jersey, and make room for someone else.

- Those Adidas warmup jackets were niiiice, especially if you were swagged out like Kobe.

- Before this weekend, I never imagined I’d be over the leather trend. But after seeing everybody and their mama rock leather, I’m good.

- The in-game dunks during last night’s game were a gift and a curse. On one hand, it was a relief to finally be wowed by the best of the best. But on the other hand, it was torturous to watch because it reminded me how awful the actual Slam Dunk Contest has become. Last week, I commented on the deterioration of the contest and Saturday night’s performances did nothing to change my opinion. Also, I appreciate the sentiment behind the All Houston Everything judges panel, but come on, scoring every dunk a 50 after four attempts shouldn’t be allowed. If the NBA can’t guarantee we have the best talent in the dunk competition, can we at least get a panel of judges who have a reputation for dunking and are qualified at assessing the quality of dunks?

- And finally, the absolute worst moment of NBA All-Star Weekend was the musical acts. WTF moments galore. When the list of performers was released earlier this month, I scratched my head in wonderment. Philip Philips? Fallout Boy? Ke$ha? Ne-Yo? Alicia Keys? Really?!! None of them make sense. To add insult to injury, the sound quality was bad and the song selection was even worse. Alicia Keys lost the crowd when she opened up singing a ballady version of New York State of Mind in Houston. What was the thought process behind that? An important element of the All-Star Game is celebrating the culture of the host city. Shouting out NYC in H-Town is extremely disrespectful. Overall, it was a shitshow and complete cluster. The NBA doesn’t need all of the bells and whistles to sell their product. It’s great to begin with. Usually I’m all about the marriage between music and sports, but in this case, I vote to keep them separate. Going forward, the NBA should keep it pure and make the focus all about basketball.

What were your most and least favorite moments from the weekend?

-@sdotrenee

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Filed Under: Featured, NBA, Pro Sports Tagged With: Bill Russell, Chris Paul, Kyrie Irving, Michael Jordan, National Basketball Association, NBA All-Star Weekend

#ThrowbackThursday: Jordan vs Wilkins ’88 Dunk Contest

February 14, 2013 by Shana Renee Leave a Comment

 

Image via NBA.com

Image via NBA.com

MJ’s 50th birthday is Sunday.  It’s NBA All-Star Weekend. So naturally, reminiscing over the good ol’ days of the Slam Dunk contest was an obvious choice for today’s #ThrowbackThursday post.

I miss when a dunk contest was a true and raw display of originality.

I miss when players didn’t have to use props to sell a dunk.  Their talent was enough.

I miss when the competitors were All-Stars in every sense of the word, and brought out the best in each other for fear of being outdone.

I miss when those same All-Stars competed year after year in an attempt to defend their title or redeem themselves.

I miss when you didn’t have to be educated on who was participating in the contest because it was understood.

I miss when you didn’t have to beg the best dunkers in the league to accept an invitation, only to have them decline.

I miss when the judges didn’t grade on a curve and dish out 50s like Thanksgiving Day turkeys.

Yeah, I miss all of that.

Watch MJ and Dominique go at it and tell me you don’t feel me.

-@sdotrenee

Filed Under: Featured, NBA, Pro Sports, Throwback Thursday Tagged With: 1988 Slam Dunk Contest, Atlanta Hawks, Chicago Bulls, Dominique Wilkins, Michael Jordan, MJ, NBA All Star Game

Why I Love Sports…From A to Z!

February 14, 2013 by Shana Renee 1 Comment

SPORTS

In the spirit of Valentine’s Day, I thought it was only right that I pour my heart out and gush about my first true love, sports.  Here are the reasons I love sports…from A to Z.

Athletes- Without you, I’d have nothing. Seriously.

Buzzer Beaters- This is a gift and a curse, but regardless of whether my team is on the winning or losing side, I always marvel in disbelief and think what a ride!

120304-lebronkobe-590Clutch Gene-  Hitting a base hit to extend the inning, leading a game-winning drive with less than two minutes remaining, hitting the game-winning shot, or knocking down a pair of free throws, it doesn’t matter the form.  Across all sports, on every level, nothing tops witnessing an athlete in possession of a dominant clutch gene do work, especially when their team needs it most.  When they switch into beast mode and takeover, it’s next level amazing.

Debates- Nothing is off limits because the master manipulator that I am will trap you into a circular discussion that has no finish line.  And when you’re part of a family who debates every. single. thing, you become extremely good at it.  Even if by chance I’m proven wrong, which happens exactly never, but hypothetically speaking, I’d stand my ground like the true champion I am.  Test me.

ESPN Highlights- I was raised on Romper Room, The Cosby Show, and ESPN Highlights.  But being content watching the same ESPN highlights back to back for hours without interruption is the epitome of living the dream…unless my team lost in the playoffs or championship. Because if that’s the case then it’s the epitome of living a nightmare.  And at that point, ESPN ceases to exist in my universe.  I’m off that for a week…at least.

Food and Beer- Having a legit excuse to unapologetically and publicly over indulge in terrible, greasy artery clogging food and multiple rounds of beer is a major win.

Gus Johnson-  If you mic’d me up in a booth and let me loose, I could only hope the undying passion I have for the game would be as illuminating as it is when Gus is making the calls.  In a time when TV personalities are so caught up with appearing fair and balanced, it’s relieving to see a pro like Gus go apeshit over a remarkable game-winning play.  He’s a god.

Hi-Fiving- The discomfort caused by having my personal space invaded by strangers is no longer a concern when I’m taking in the action live or at a bar.  Locking eyes with a stranger who shares my team affiliation is the fastest way to win me over and remedy my germophobia.  It’s also the only time I’ll openly engage in the otherwise uncool social expression of hi-fiving.  With every base hit, clutch free throw, or first down, I’m spreading love one hi-five at a time.

Iverson- Cornrows, crossover, rebellious attitude, dripped in diamonds and completely swagged out in jerseys and oversized jeans.  That’s the Iverson I’ve loved since his Hoya days.  And anything the tabloids report about him these days is rubbish.  Miss me with all of it.

Jets Jordan- The Jets vs Jordan?  Not even close.  Despite MJ repeatedly ripping my heart out as a child, and shrugging it off like it was nothing, I appreciate and respect everything he’s done for the game — sports, basketball, and our culture.  He set the bar, eclipsed it, and set it again.  Salute to His Airness.

Knicks- The extreme highs and lows we’ve experienced together taught me what it means to love unconditionally.  I’m your ride or die chick.  Believe that.

article-2260694-16DFECA5000005DC-206_634x422Lionel Messi-  ESPN taught me.  I shed my American ignorance of the beautiful game in 2009 when I worked on ESPN’s World Cup campaign. While the media focused on Christiano Ronaldo, true futbol heads put me on to Messi and I’ve been obsessed with watching him play ever since. His agility, explosiveness, passing ability, and dominance are everything.  If brilliance was a verb, the definition would be Messi.

March Madness- Duh.

Ninth-Inning Rallies- But only when it’s my team doing the rallying.  Otherwise it sucks.

Olympics- The world’s most elite athletes unite on the grandest stage to compete all in the name of national pride.   And we get to watch.  What’s not to love?

Pro Football- Quarterbacks. Offense. Defense. Special Teams. NY Jets. Sacks. Hail Marys. The Build Up. Overtime. Rivalries. Super Bowl. NFL Redzone. Competition. The Hits. Sunday Rituals.  Thanksgiving. Touchdowns. Fantasy Football. Pick 6s. Touchdown Celebrations. And probably a million more.

Quest for Championships- Because at the end of the day, that’s why players play and fans watch them play.

Rivalries- Yankees vs Red Sox. Cowboys vs Redskins. OSU vs UM. Duke vs NC. Auburn vs Bama. Lakers vs Celtics. Federer vs Nadal.  Tennessee vs UCONN.  Real Madrid vs Barcelona.  Bears vs Packers.  The emotions and memories conjured up at the thought of these matchups caused heart palpitations. Did you feel it too?

Streaking and Slumping-  Sports is a game of numbers and recordkeeping.  In order to deliver on that, streaking and slumping is necessary to raise the level of competition and prove the game is evolving as athletes continue to do what’s never been done before.  The good and the bad.  Whether you suck like the Charlotte Bobcats or go on a tear like Lebron James, the games needs it all. John-Starks-the-dunk

The Dunk- Even though Starks and I beefed for years after his dreadful 2-for-18 shooting performance of Game 7 in the NBA Finals against the Houston Rockets, The Dunk is still one of my favorite sports moments EVER!

Underdogs and Upsets- Because you never see it coming.  When powerhouses are dropped by underdogs, we all take an unexpected trip to bizzaro world.  Up is down. Down is up. In is Out. Black is White.  And as crazy as everything appears, I relish in the opportunity to return often because taking a chance on the underdog and watching them actually succeed is pretty awesome.

Vertical Leaps- Yep, I’m reaching here. Get it? Vertical leap…Reach.  Dunking is an art.  Getting enough elevation off the ground, momentum to finish strong, and a solid grip on the ball is way too much hand eye coordination for me to fathom.  How do these dudes do it?

Winning- When I feel the world around me is crumbling, but my team is winning, suddenly everything else seems less important or at least more manageable.  Winning.  Life’s Elixir.

Xs and Os- Talent is important, but having a coach who understands the fundamentals of the game is priceless.  And having one who doesn’t is torture.  And when matched up against each other, it’s a beautiful mess.

Yankees- Kiss the rings.  All 27 of them.

Zone- Not as in Zone defense or endZone, but more like “Don’t let me get in my zone. Don’t let me get in my zone.”  The pure passion, focus, killer instinct, determination, and can’t be stopped(ness) really gets me going!

These are some of the reasons I love sports.  But enough about me, I want to hear from you.  Join the lovefest and share the reasons you love sports below.  There’s nothing worse than being on the receiving end of unrequited love.  So I beg of you, on Valentine’s Day, please don’t be that guy or gal.

-@sdotrenee

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Filed Under: Fashion, Featured, MLB, NBA, NFL, Olympics, Pro Sports, Soccer, Tennis Tagged With: American football, ESPN, Gus Johnson, Jets, Knicks, Kobe Bryant, Lebron James, Lionel Messi, Michael Jordan, MLB, NBA, NFL, Valentine's Day, Why I love sports from A to Z, Yankees

Leon Sandcastle vs Johnny Kilroy: Who Did It Better?

February 4, 2013 by Shana Renee Leave a Comment
Kilroy vs Sandcastle

Images via LarryBrownSports.com and BallIsLife.com

Did you know before Deion Sanders posed as Leon Sandcastle, Michael Jordan’s alias, Johnny Kilroy, existed?  In an effort to further the Jordan brand following his 1993 retirement, Nike took the clever approach of developing the fictional character, Johnny Kilroy.   Although, in reality, MJ traded his rubber soles in for cleats to be worn on the baseball diamond, Nike planted the idea that he wasn’t truly finished with the game of basketball.  Instead, he faked his retirement and continued playing as Kilroy. The spot featured Steve Martin as a lead investigative reporter who was determined to expose the truth.  And in the end, with the help of Alonzo Mourning and Marv Albert, Steve Martin concluded that the Kilroy’s uncanny physical resemblance and athletic abilities, to that of Jordan’s, confirmed his suspicions. Johnny Kilroy was in fact a disguised Michael Jordan.

Watch the Johnny Kilroy spot below and compare it to the Deion Sanders version which aired during last night’s Super Bowl.

 

 

Although the NFL Network borrowed this idea from Nike, it’s still a great ad.  Twenty years ago, Nike didn’t have the benefit of social media to truly blow this idea out, but the NFL Network does and I expect them to fully capitalize.

Immediately following the debut of the spot, Leon Sandcastle began tweeting from his official account.  Less than 12 hours later and Sandcastle already has over 15K followers, as well as an Instagram account with over 600 followers.  Can you say winning?

I’m very interested in seeing how they continue to scale this idea and keep the momentum going as we approach the NFL Draft.  I’m sure the NFL and the NFL Network don’t want to steer too much attention away from real draft prospects and their big moment, but while we have some down time, it’ll be fun to follow the antics of Sandcastle.

There are only a handful of former greats who are relevant, cocky, and bold enough to pull off a staged comeback while using a false identity, and Primetime is one of those guys. Nicely done, NFL Network.

What did you think of Leon Sandcastle? And after seeing the original ad with Michael Jordan as Johnny Kilroy, does that change how you feel about Deion’s ad?

- @sdotrenee

Filed Under: Advertising, Featured, NBA, NFL, Pro Sports, Sports Marketing Tagged With: Deion Sanders, Johnny Kilroy, Leon Sandcastle, Michael Jordan, NBA, NFL, NFL Network, Nike, Sports Marketing, Super Bowl 47, Super Bowl Ad

#ThrowbackThursday: Retro Ewings

August 30, 2012 by Shana Renee Leave a Comment

Photo via Instagram

Allow me to reintroduce the 33 HIs aka Patrick Ewing’s signature basketball shoe. (For those of y’all not in the know.)

There have been rumblings for years, and back in February rumors really started percolating with regard to Patrick Ewing’s signature sneaker making a comeback.  And now it appears these rumors have evolved into truth.  Ewing Athletics is officially back.  According to ESPN, sneaker heads or Ewing/NY Knicks nostalgists who simply want that old thing back, can have it for $100.  Starting tomorrow, 8/31, retro pairs of 33 HI will be available in six NYC area stores. In mid-September, the relaunch goes nationwide.

In honor of this news, this week’s #ThrowbackThursday post is dedicated to No. 33 and his signature shoe.

When Ewing dropped his signature sneaker back in the early 90s, I was ecstatic.  By then, Michael Jordan had been softly killing the signature basketball shoe game.  Between Mars Blackmon and Gatorade’s “Be Like Mike” campaign, MJ was laying down the bricks to the empire, evidenced by the Air Jordan footwear craze in the streets.  I, however, a die hard New York Knicks fan, refused to dip into my allowance and purchase Jordan brand anything.  So, the release of Ewing sneakers allowed me to finally jump aboard the signature basketball shoe trend without selling out.

Yep.  These are the ones.

When Ewings were released, I was heavily into my hat to the back, pants down real low tomboy phase.  But when it came to sneakers, I usually kept it simple, yet fresh, opting for a pair of white fifty-four elevens.  After all, my closet was full of skittle colored jeans and striped shirts.  I had to show restraint somewhere, and concluded white kicks complemented each outfit perfectly, no matter the color.  When it came to purchasing a pair of Ewings, the same rules applied.  I passed on the more interesting colorways and chose the white joints with Ewing’s signature scribbled on the side in easy to miss grey.  The orange basketball, however, defined the hotness for me.  I wore my size fours with pride; the obnoxiously large hanging tag too.  It wasn’t only a way for me to rep Ewing and the Knicks, but subconsciously, I also fed the rebel in me, while sticking it to the man –Michael Jordan and Nike’s massive indomitable machine.  To this day I remain a Jordan brand holdout.  I guess what they say about old habits dying young is true, but I digress…

From 2K Sports to Jack McCallum (great read, by the way), everyone seems to be cashing in on the 20 year anniversary of the Dream Team.  With the perfect timing of this announcement, there’s no reason Ewing shouldn’t also carve out a piece of that pie for himself.  After all, he was a part of the team.  And since he still hasn’t landed a new coaching gig, he has the time to dedicate to rebuilding his sneaker brand.  It’s just too bad his son, Patrick Ewing Jr. is a bust.  While going retro with the brand is dope, imagine how the brand would’ve been able to re-invent itself with Ewing Jr. as a viable frontman. Oh well.

I don’t plan on reliving my youth and a copping a pair of the Ewing 33 Hi Retros.  The above pic has strongly convinced me otherwise.  But if you have interest, hit up the website for details.

-@sdotrenee

Filed Under: Featured, NBA, Pro Sports, Sports Marketing, Throwback Thursday Tagged With: #ThrowbackThursday, Air Jordan, Dream Team, Michael Jordan, NBA, Nike, NY Knicks, Patrick Ewing, Patrick Ewing Jr., Retro Ewings

#ThrowbackThursday: The Dream Team

June 14, 2012 by Shana Renee 2 Comments

Photo via GQ.com

This week’s #ThrowbackThursday moment is dedicated to the 1992 Dream Team.

There’s nothing I can say that will add to the lore and eternal list of superlatives that describe the greatest team of all time of any sport.  However, I do believe GQ’s recent oral history of the team does a fantastic job of further informing fans on the 1992 experiences and exploits of the Dream Team.

I’m sure many of you watched last night’s highly anticipated NBATV documentary on the team.  Take what you learned from the 90 minute feature and supplement that with equally compelling anecdotes that many of the Dream Team’s key players such as Magic Johnson, Larry Bird, Charles Barkley, Patrick Ewing and supporting cast members including David Stern, Marv Albert, Lenny Wilkens, Nathaniel Butler (photog) to name a few, shared with GQ.

It’s been twenty years since the Dream Team redefined one of the Olympics most popular events with their dominant play.  And yet, fans will never tire of reading, watching, listening to some of the greats reflect on that special time in sports history.

Here are some of my favorite quotes that complete the four-page article.

 

On Isiah Thomas’s Dream Team snub…

David DuPree (reporter for USA Today):If they were selecting solely on ability and accomplishments, Isiah Thomas may have deserved it. But who are you going to leave off? Nobody was tougher than John Stockton; nobody was a better passer. John Stockton was a tough son of a bitch.

 

On Charles Barkley making the team…

Rod Thorn (Team USA selection committee):Charles Barkley was one of the last guys put on the team. You wanted to make sure that everything went smoothly, that everybody represented the way you wanted them to represent. And there were some who, frankly, were worried about Barkley. But then he ended up being the leading scorer.

 

On NBA Players scrimmaging against the best college players in the country…

Chris Webber (college squad player):I rode from the airport in a limo with Larry Bird, and that was such an honor. We talked about playing against the Pistons, different moves, all this stuff. He was just a great dude. Then, as we got out of the car and I was getting my bags, he goes, “Make sure you get your sleep, because tomorrow I’m gonna bust your ass, and you’re going to remember it the rest of the week.”

Allan Houston (college squad player): When we got to the gym, there was this balcony [overlooking] the gym, so we didn’t walk right in. It was almost, like, suspenseful. We look down and we see Barkley dunking. We see Michael stealing from somebody and doing one of his things where he takes off from outside the lane and double-pumps under the rim. We’re like, “Wow, they do this in practice, too?”

 

Christian Laettner: I remember looking up and seeing my college teammates standing up there, and then the next play, Barkley thunder-dunks on Malone. Every one of them, their jaw was on the floor.

 

Charles Barkley (Team USA power forward):The first time we saw them, they looked like babies. We were like, “Hey, man, let’s don’t kill these little kids.” And they were playing like it was Game 7. Before we knew it, they upset us.

 

On how opposing teams were starstruck by the Dream Team…

David Stern:The opposing teams were more interested in taking photos with our players than playing against them.

 

Nathaniel Butler (official NBA photographer):We were sitting on the baseline. Magic is backing a guy down, and the guy on defense is yelling at his bench, “Now! Now!” And on the bench, one guy’s pulling a camera out of his sock and taking a photo of his teammate.

 

On scrimmaging against each other…

Magic Johnson:Michael was going at Clyde; Clyde was going at Michael. David Robinson was going at Patrick Ewing; Patrick was going after him. Karl Malone was going after Barkley, Barkley after Malone. We were just going at it, man.

 

PJ Carlesimo:These guys were so competitive. You couldn’t play for an hour and a half with them frothing at the mouth, because they’d kill each other. A regular NBA team, if you’re lucky, has one or two of these guys. We had twelve. They don’t want to lose a drill, don’t want to lose a shooting game, don’t want to lose anything.

 

On the legendary matchup between TEAM USA and ANGOLA…

Herlander Coimbra (Team Angola):We felt like we were the luckiest guys in the world. We were going to play against the best, but also against African-Americans—our little cousins from America. During warm-ups we tried spectacular dunks to show them that we could play like in the NBA. They didn’t dunk even once. They were really serious, all business. To keep our hopes up, our coach told us that only Larry Bird and Michael Jordan were really, really good—that the other Dream Teamers were just okay. But those guys were on another level—a galaxy far, far away. We tried to do our best, but our emotion got the better of us.

 

Charles Barkley: They were playing a little chippy, and I warned him a couple of times. I thought he was getting away with a couple of little cheap shots.

 

Lenny Wilkens: We thought it was amusing, but Charles was not going to let him get away with it. He chased him the whole way down the court.

 

Coimbra: I was listening to my coach on the sideline when suddenly Barkley elbowed me in the chest.

 

Barkley: Well, he should have been paying attention.

 

Coimbra: After the game, all the journalists wanted to talk to me about the incident. They wanted to know why. Did I say anything to provoke Barkley? I told them I didn’t do anything. For the next days, that’s all the press wanted to talk about. It became so crazy that I had to say in a statement that we only came here to show how good we were. We didn’t want to feed the rumors. But between us, we talked about it. We were not really surprised that Barkley did that, because he was known to be a dirty player.

 

But trust me, these handpicked blurbs don’t begin to scratch the surface of all the nuggets hidden within the GQ article.  The article is lengthy, but you owe it to yourself to find time to read it in its entirety.  Do it. Now.

-@sdotrenee

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Filed Under: Featured, NBA, Olympics, Pro Sports, Throwback Thursday Tagged With: 1992 Olympics, An Oral History of the Dream Team, Charles Barkley, Dream Team, GQ, Michael Jordan, NBA, NBATV

VIDEO: It sucks to be Michael Jordan.

April 17, 2012 by Shana Renee Leave a Comment

Ever wonder what it would be like to share the same name as the GOAT, Michael Jordan, or any other super successful celeb or athlete?  Well, ESPN kind of has an idea of the destiny that may befall such a person, and it ain’t nothing nice.

ESPN created a :30 spot exploring a day in the life of (the other) Michael Jordan as part of its ongoing “It’s Not Crazy, It’s Sports” brand campaign.  In it, we see a middle-aged balding white dude unintentionally shower nothing but disappointment upon every single person he encounters throughout the day.

While it sucks to be him, the ad is pretty awesome.

 

In other ESPN news, today they also rolled out the first of its “A Champion Will Rise” NBA on ESPN playoff spots.  In this :30 ad, we see Kevin Durant sitting in the rafters of the Chesepeake Energy Arena, home of the Oklahoma City Thunder, imagining what it would mean to hang an NBA Championship banner up there, one day soon.  The spot then cuts to Thunder footage as Durant expresses the team’s readiness to finish what they started and take what’s theirs.

Although the tones of the spots are very different, they’re both solid executions.  In the first spot, ESPN dialed up the humorous and irreverent part of the brand that’s connected with fans for the past 32 years.  But in contrast, the NBA on ESPN playoff spot makes the NBA playoffs feel like serious business, especially to Durant, the heart and soul of the Thunder.

Well done, ESPN.

-@sdotrenee

Filed Under: Advertising, Featured, Media, NBA, Pro Sports, Sports Marketing Tagged With: Basketball, ESPN, ESPN ad, ESPN Commercial, It's Not Crazy, It's Sports, Kevin Durant, Michael Jordan, National Basketball Association, NBA, NBA on ESPN, NBA Playoffs, Oklahoma City Thunder, Sports Marketing

17 years ago today, Knick killer Michael Jordan seals return in “Double-Nickel” game

March 28, 2012 by Shana Renee Leave a Comment

Photo via Andy Hayt/NBAE/Getty Images

March 28, 1995, the stage was set.  Jordan was in town to take on the Knicks at the World’s Most Famous Arena, Madison Square Garden.  But this visit was different.  In just his fifth game back since a brief stint in baseball, everyone was curious to see if No. 45 Jordan still had game like No. 23.   How would he perform against the Knicks, his old nemesis and arguably the best defensive team in the league at the time?  Well, he wasted no time responding.  You know what happened next.  Jordan put on a show, abused John Starks, dropped 55 points, threw salt in old wounds of bitter Knicks fans, and officially cemented his comeback.

Take a look.

Not too long ago, I was talking to a Chicagoan about Michael Jordan.  Said Chicagoan raved about Jordan’s greatness and how his legacy will remain untouched.  My lack of interest or agreeableness in this topic caused him to ask why I wasn’t a Jordan fan.  My response:  “I’m a Knicks fan.  Knicks fans hate Jordan.”  I then clarified my statement by saying that I respect Jordan as the GOAT, but that’s all you’ll get out of me.  I will NEVER uplift Jordan with praises.

As I see it, he’s the reason the Knicks never won a championship.  Nope, it has nothing to do with John Starks’ 2-18 performance in Game 7 against the Houston Rockets or Ewing’s missed finger roll, or Charles Smiths’s four missed layups either.  Instead, it has everything to do with MJ.  From 1989 – 1996, the Knicks faced the Bulls in the playoffs six times.  Four of the six times, the Bulls beat the Knicks and went on to win the chip.  And one, just one of those times, the Knicks beat the Bulls, in 1994.  Yes, the same ’94 when Jordan was retired from the League.  You can call it luck, fate, coincidence, bullshit, whatever, but  based on my deductive fuzzy reasoning, I’ve determined if not for Jordan, there would be more than two Knicks championship banners hanging in Madison Square Garden.  Case closed.

-@sdotrenee

 

Filed Under: Featured, NBA, Pro Sports Tagged With: Chicago Bulls, Double-Nickel, GOAT, John Starks, Jordan, Jordan drops 55, Madison Square Garden, Michael Jordan, MJ, New York City, NY Knicks

NBA Lockout? No problem, NBA 2K12 has you covered with latest edition featuring 15 NBA legends!

August 23, 2011 by Shana Renee Leave a Comment

I never thought I’d be one of those people that would reminisce about the good ol’ days of anything.  But, with each passing year, I become more nostalgic about two things — 90s hiphop and the NBA.  And apparently I’m not the only one.

Last year, NBA 2K11 successfully turned back time and introduced Michael Jordan, Magic Johnson, and Larry Bird to their popular 2K Sports franchise. This season, they’ve taken it one step further and have added 15 additional basketball legends to the game along with full rosters that travel as far back as 1964-1965 Boston Celtics and LA Lakers.

In order to take advantage of these new features, you just have to get the W to unlock your desired player or team.  It’s as simple as that.  With the uncanny likeness, signature moves, and replicated jerseys, the presentation will feel very authentic as you relive some of the greatest moments and rivalries in NBA history.

Since the NBA lockout doesn’t seem like it’ll be resolved anytime soon, NBA fans will have to get their NBA fix via NBA 2K12.  While it’s not the real thing, I’d argue that it doesn’t quite get any better than this.  NBA 2K12 is the perfect way to introduce the originators to fans that worship the duplicators because they’re too young to know any better.

If you want to check to see if your favorite team or player made the cut, check out the full classic rosters.  NBA 2K12 will be in stores on October 4.

Until then, watch the trailer and tell me if you also got more hype watching this than you do watching NBA spots promoting the real thing.  The shot of Anthony Mason, John Starks, Patrick Ewing, and Charles Oakley took me back, in a good way.  Sigh, those were the days.

- S. Renee

Filed Under: Featured, Media, NBA, Pro Sports, Sports Marketing Tagged With: Boston Celtics, Elgin Baylor, LA Lakers, Magic Johnson, Michael Jordan, National Basketball Association, NBA, NBA 2K12, NY Knicks, Video Games

LeBron is No Jordan via Devour.com

June 8, 2011 by Shana Renee 1 Comment

The whole LeBron James is better than Michael Jordan conversation is sheer lunacy and shouldn’t even be up for debate.  And devour.com created this hair-raising video of Michael Jordan’s greatest moments to further prove this point.  This vintage MJ footage totally eclipses anything LeBron has ever done in his career.

Although my memories of MJ are bittersweet because he caused me much heartbreak as a Knicks fan, I’m so glad I witnessed the GOAT play the game.

You must watch it now! GO!

Filed Under: Featured, NBA, Pro Sports Tagged With: Lebron James, Michael Jordan, NBA, NBA Finals
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